SPRINGER PROFESSIONAL HOME SERVICES GOOGLE ADS CASE STUDY
Springer Professional Home Services is a family-owned pest and home services company that has been serving central Iowa since 1989. Blue Frog Marketing put together a Google Ads strategy for Springer that consisted of search, display, and retargeting campaigns.
Springer’s digital advertising goals:
- Improve overall visibility on Google’s search engine results pages
- Increase engagement
- Drive traffic to their website
- Generate new leads that convert to sales